AA/Warc: UK adspend hits highest-ever Q1 growth
Forecast for 2024 is 7.7% growth to £39.4bn.
AA/Warc: UK adspend hits highest-ever Q1 growth Read More »
Ferrero appoints McCann Worldgroup to European Kinder and Tic Tac creative account
The multinational said the review had resulted in ‘new partners to support its global creative initiatives’.
Ferrero appoints McCann Worldgroup to European Kinder and Tic Tac creative account Read More »
Adam & Eve/DDB tops IPA Effectiveness Awards shortlist
The agency was shortlisted four times for its campaigns.
Adam & Eve/DDB tops IPA Effectiveness Awards shortlist Read More »
'Identify women by mindset not age', study by The Kite Factory and Southpaw urges
Almost half of women between the ages of 45 and 54 feel misrepresented in advertising.
'Identify women by mindset not age', study by The Kite Factory and Southpaw urges Read More »
ITV ad revenue climbs 10% but ITVX subscribers drop
Decline in subscribers due in part to migration of BritBox UK users to ITVX Premium.
ITV ad revenue climbs 10% but ITVX subscribers drop Read More »
Haymarket’s inaugural Global Impact Report reveals sustainability progress
Report makes public the publisher’s advancements since the launch of redefined ESG agenda in 2023.
Haymarket’s inaugural Global Impact Report reveals sustainability progress Read More »
Rick Brim, Vicki Maguire and Felix Richter join Big Awards judging panel
Late entry deadline is today, 25 July.
Rick Brim, Vicki Maguire and Felix Richter join Big Awards judging panel Read More »
Optimize Google’s new Interaction to Next Paint metric
30-second summary: Good page speed and user experience help your site stand out in search results The Interaction to Next Paint metric is replacing First Input Delay You can improve make your site respond faster to user input by reducing CPU processing times The Core Web Vitals are a set of metrics that Google has
Optimize Google’s new Interaction to Next Paint metric Read More »
JCDecaux grows 'above expectations' in H1 2024
UK was the best-performing region.
JCDecaux grows 'above expectations' in H1 2024 Read More »
‘Beyond a telly ad’: why Xbox and McCann went long-form for ‘The everyday tactician’
McCann creatives tell the story behind the Cannes Lions Grand-Prix winning campaign.
‘Beyond a telly ad’: why Xbox and McCann went long-form for ‘The everyday tactician’ Read More »